The concept of tailor-made canvas – “Toi en toile ” was built step by step.  He is born 

–      a desire to paint for someone in particular 

–      a conviction that painting brings multiple benefits to oneself (development of creativity, reduction of stress, intellectual stimulation, rejuvenation, etc.), to the way one views others and the world 

 –      an impulse: that of making art accessible to as many people as possible, convinced that “Beauty will save the world” –

      from the observation that it is difficult to find a canvas that we like over time and that finds its place in your private or professional space.